Presentations have to be eye-catching, legible and easy to understand. Striving to create informative slideshows, I aim to show that large amounts of data can be presented in riveting ways.
TOOLS: Powerpoint and Photoshop
An example of a presentation that I made for a Digital Marketing class at King's College London.
The report proposes a marketing campaign to promote tourism in the city of Cape Town. It features a heavy consideration of Cape Town's brand positioning strategy. The campaign uses both digital and traditional media via influencer marketing, consumer tribes and offline gamification.